When Choosing A Carpet

When choosing a carpet, three things need to be considered:

Traffic: Try to determine your families usage. Is it heavy, moderate, or light? Since carpet does not come with an odometer like a car, it is hard to quantify exactly how much traffic it receives. Young active growing families create more wear than a retire couple. Families with pets will require a more durable carpet than those without.

Stain Resistance: A carpet in a dining room will have different stain resistance requirements than one in a bedroom. Again, a young active family will probably generate more spills than a mature one. You need to consider these questions: Where is your carpet going to be installed? What products are going to be used over it?

Budget: Some carpets represent excellent pricing, but in a high traffic area may not result in the best value for your flooring dollar. When shopping for carpeting it is best to determine the type of traffic your family will generate, what are potential stain problems and what your budget allow. Determine what you can afford to spend, set yourself a budget and then find the best value based on your families requirements. You may also want to find out if the company you choose to buy from offers financing. We do! We are currently offering 0% financing, call us for details.

Introducing the next generation of carpet (Continued)

SmartStrand® with DuPont™ Sorona®. It’s just better.

Better for the Environment

Future sustainability of Mohawk’s natural resources is largely dependent on how they are managed today. For that reason, they believe eco-initiatives make great business sense: they work to benefit everyone. Mohawk continues its progressive thinking and service to our community through ongoing Mohawk GreenWorks projects.

SmartStrand® with DuPont™ Sorona® keeps the environment beautiful, both inside your home and out. Through an exclusive partnership with DuPont, SmartStrand® with DuPont™ Sorona® renewably sourced polymer is made using up to 37% renewable resources. Every seven yards used in a home saves enough energy and resources to equal one gallon of gas– a total savings of up to 10 million gallons in a year. You enjoy the comfort of a great carpet and of knowing you’ve played a role in preserving the environment, helping to reduce our dependence on oil.

Better stain protection, durability and softness. Better for the environment. With SmartStrand® with DuPont™ Sorona®, you’ll enjoy the choice that fits your life and takes the everyday fears out of owning carpet.

Introducing the next generation of carpet (Continued)

SmartStrand® with DuPont™ Sorona®. It’s just better.

Better Durability

Unlike most carpet fibers built with a straight up-and-down molecular design, SmartStrand® with DuPont™ Sorona® offers crush resistance and appearance  retention due to the unique ‘spring-like’ molecular structure of the polymer that ensures your carpet always bounces back.

To make Sorona® long-lasting, DuPont went all the way down to the molecular  level. The durability of SmartStrand® with DuPont™ Sorona® is built into its very DNA: the polymer features a unique, spring-like molecule that helps the carpet bounce back for better crush resistance and resiliency. Each fiber has been wear-tested with 20,000 footsteps, equal to a year of normal wear (or approximately 43.5 slumber parties with your child and ten of his closest friends). Plus, Mohawk now offers an extended warranty on wear and texture retention.

Better Softness

SmartStrand® with DuPont™ Sorona® passes the “barefoot” test with flying colors. Thousands of customers praise its stylish look and soft feel— and appreciate the clean, healthy environment that comes with a carpet free of topical stain-fighting chemicals.

Say SO LONG to static. SmartStrand® with DuPont™ Sorona® features built-in static resistance and is backed by a leading lifetime static warranty ensuring lower static levels and higher comfort for years to come.

Introducing the next generation of carpet

You’ve always enjoyed the look and feel of carpet. But there’s a little voice inside that wonders whether it will hold up to everything life has to offer. The spills and the stains. The endless footsteps of kids. Not to mention marks left by heavy furniture when it’s time to rearrange.  That’s why Mohawk created SmartStrand® with DuPont™ Sorona® renewably sourced polymer, the next generation of carpet fiber that delivers fashion without fear. Designed to fit the way you live, SmartStrand® with DuPont™ Sorona® combines better stain protection, better durability and better softness, all in one. It’s breakthrough innovation brought to you by Mohawk and DuPont, the trusted names in carpet and fiber for more than a century. Now, instead of worrying about your carpet, you can walk all over it— with a glass of red wine in hand. After all, it’s SmartStrand® with DuPont™ Sorona®. And it’s just better.

Better Stain Resistance

Unlike most carpets treated with topical stain guards, SmartStrand® with DuPont™ Sorona® features breakthrough stain protection built into every individual fiber. This permanent built-in resistance stands up to tough stains like mustard, hot coffee and red wine— even undiscovered stains that have set in for days. With Mohawk’s Floorcare Essentials™ or hot water and a mild detergent, most spills and soil spots come out with ease. SmartStrand® with DuPont™ Sorona’s® built-in stain protection will never walk or wear off, giving you the peace of mind that comes with Mohawk’s leading Lifetime Warranty.

SmartStrand® with DuPont™ Sorona® fibers provide permanently engineered-in protection throughout the entire core of the fiber. The leading nylon brands contain topically applied protection that is only on the surface, allowing it to wash off with routine cleaning or wear off with normal use.

Carpet it Just Feels Better

Nothing brings a room to life like wall-to-wall carpet! it can create a whole new personality for you home. Carpet can make a small room seem larger, a large room feel cozy, or fill a dark room with light. And it not only looks pretty, it works hard for you too.

Carpet absorbs sound, it’s natural insulating qualities can reduce heating and air conditioning costs, and, of course, today’s ‘miracle fibers’ are designed to resist stains so clean up can be quick and easy.

There is almost no limit to the color and style combinations available in today’s modern carpets. Whatever your preferences there is carpet for you. But having such a variety of choices can be confusing. To assist you in making your choice we offer more information on the following topics:

Carpet Construction & Texture
Carpet Yarns & fibers
Carpet Stain Protection
Carpet & Your Health
Carpet Cleaning & Maintenance
Environmentally Friendly Carpet
Things you should know before the installer arrives